Are Chrysler, Ford, Honda and others just automobile manufacturers? Or are they in the personal transportation business? How will a self-driving car impact what they manufacture today? One thing for sure is that the landscape is changing. Those that don’t keep pace will be left behind. That’s just one example of how companies really need to stop protecting the status quo and know and understand what they really have to offer.
Read more at Careless Brands Ripe for Disruption.
This entry was posted in Business Marketing, High Bar Marketing, Uncategorized on September 26, 2016 by Devin Meister.